Speechwriting

YOUR STORY – TOLD YOUR WAY

We all know public speaking can be very stress inducing. Being prepared and knowing your audience can go a long way to ease that stress and optimize the power of a speech. GAC offers both speechwriting and preparation services to all our clients.

Writing the Speech

GAC has the ability to skillfully and quickly turn around high-quality speeches to our clients no matter the topic, expertly tailored to our clients’ individual strengths.

Members of our firm have written speeches for hundreds of candidates for elective offices, elected officials, including presidents, college and university presidents, and heads of hospitals and corporations. We also prepare testimony for clients who appear before the NY City Council, the State Legislature or Congress.

Speech Prep

GAC works collaboratively with our clients not only on drafting speeches that would best reflect and best deliver their narratives, but that would also sound authentic to the speaker. We then guide our clients through as many sessions as needed to build on this foundation by rehearsing their speeches to deliver effective addresses.

FAQ

Why is speechwriting different from other forms of writing?

Speechwriting differs from other forms of writing because an effective speech must contain items other than the written word, such as the speaker’s style, personality, and delivery.

A well-written speech can provide a platform for effective communication, influence, inspiration, and dialogue, helping speakers connect with audiences, advance their goals, and make a positive impact on the target audience and beyond. Iconic speeches such as Martin Luther King Jr.’s “I Have a Dream” speech or John F. Kennedy’s inaugural address are remembered decades later for their profound messages and enduring legacy and have played a pivotal role in shaping the course of events, influencing social movements, and leaving a lasting impact on society.

What are the key elements of an effective speech?

Knowing and Understanding the Audience is the first step in speechwriting. This may include demographic information such as age, gender, education level, and cultural background, as well as interests, values, and beliefs.
Identifying the Purpose of the Speech, which may be to inform, persuade, inspire, entertain, or motivate the audience. Clearly defining the purpose of the speech helps guide the content, tone, and structure to achieve the desired outcome.
Crafting a Compelling Message that resonates with the audience and effectively conveys the speaker’s main points. The message should be clear, concise and supported by evidence.
Structuring the Speech so it follows a logical flow of ideas and builds a coherent narrative from an attention-grabbing opening, to an introduction of the topic and speaker, a clear thesis or main argument, supporting points with transitions, and a memorable closing that reinforces the message.
Adapting the Tone and Style of the speech to match the speaker’s personality and the occasion, and to appeal to the target audience and effectively deliver the message.
Considering Delivery Factors such as whether the speech would be given in-person, on television, over the radio, or online.
Rehearsing and Refining the speech to ensure a confident and polished performance for maximum impact.

Why should I hire a professional speechwriter?

A well-written speech can be a powerful tool for connecting to target audiences and conveying messages with maximum impact. It can magnify the speaker’s credibility, change minds, shape opinions, and mobilize people to support a cause or a candidate, or take specific actions.

Speechwriters possess a unique set of skills, including storytelling, persuasion, and humor, among others, and can offer the following additional benefits:

Time and Resource Efficiency: If speechwriting is not typically part of your job, it can be a time-consuming process, especially if you’re juggling multiple other responsibilities. Hiring a professional speechwriter allows you to focus on your core responsibilities while outsourcing the task of crafting a compelling speech to professionals. Over the years, GAC team has written speeches for candidates for elective office, presidents of hospitals, universities and corporations, and testimony for clients who appear before City Council, state legislature and Congress. We can write a speech quickly and efficiently while you go about your other tasks.
Crisis Response and Short Deadlines: In situations where you need to deliver a speech on short notice, hiring a professional speechwriter can ensure a quickly written quality speech. This is especially valuable in emergency situations because there is typically a lot of other work to be done that keeps everyone busy.
Objectivity and Fresh Perspective: Outside speechwriters can provide an objective perspective on your message, audience, and delivery style. Relying on a wealth of experience, GAC would offer fresh insights and identify opportunities to strengthen your speech.
Feedback and Collaboration: At GAC we work together with our clients, ensuring that their speech reflects their voice, values, and personality and refine the speech to ensure maximum impact.

Let's work together.

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